Thursday Jun 23, 2016
Brand apparel industry competition analysis
UNIQLO Japan to provide high-quality, low-price leisure brand claiming (Note 1), but in the past two years, the price hike seems to make consumers feel the brand is no longer cheap. Declared (Note 2) When recently Yanai, chairman of the company is held a press conference in Tokyo, for a way to reduce pricing in order to reduce the frequency of promotional activities, and Taiwan will follow.
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